Bookstore Tourism
Cultural tourism, Independent bookstore
978-613-5-95489-0
613595489X
60
2011-05-31
29.00 €
eng
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Bookstore tourism is a type of cultural tourism that promotes independent bookstores as a group travel destination. It started as a grassroots effort to support locally owned and operated bookshops, many of which have struggled to compete with large bookstore chains and online retailers. The project was initiated in 2003 by Larry Portzline, a writer and college instructor in Harrisburg, Pennsylvania who led "bookstore road trips" to other cities and recognized its potential as a group travel niche and marketing tool. He promoted the concept with a how-to book and a web site, and groups around the U.S. soon began offering similar excursions, usually via a chartered bus, and often incorporating book signings, author home tours, and historical sites.
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