A Contemporary Music Program
A Music Industry Program for Today's Colleges and
Universities
978-3-639-08389-7
363908389X
172
2008-09-25
68.00 €
eng
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This paper describes the development of a new music
industry program whose purpose is meant to meet the
needs of the following three demands: 1) Sectors of
the music industry are nearing extinction and need
new and well-prepared leaders to create innovative
means of revitalizing business; 2) Traditional
schools of music need new program designs to
stimulate their declining enrollments; 3) Students
need well-designed curriculums that adequately
prepare them for careers in today’s music industry. A
strategically designed program is the key to
answering all three of these ever-present
demands.
This new program design evolved from the study of
over 100 educational institutions, the standards and
guidelines established by NASM, the curricular
analysis of five leading music industry programs, and
the author’s experience as a music industry
professional and lecturer. With this newly acquired
data, the author outlined a “Bachelor of Music”
example as one of this program’s possible degree
formats. This design adhered to NASM’s guidelines by
having the correct percentages and course types
(General Education Courses, General Music Courses,
Music Industry Courses, and Emphasis Area Courses.
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