Milk Tray
Cadbury UK, James Bond, Gary Myers (actor), Kidderminster, Adrian Lyne
978-613-5-84394-1
613584394X
64
2013-01-08
29,00 €
eng
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Cadbury Milk Tray is a selection of milk chocolates with various fillings produced in the United Kingdom by Cadbury UK. Launched by the Cadbury company in 1915, it is one of the longest running brands in the confectioner's portfolio. The name 'Tray' derived from the way in which the original assortment was delivered to the shops. Originally Milk Tray was packed in five and a half pound boxes, arranged on trays from which it was sold loose to customers. In 1916 a half pound deep-lidded box was introduced with a purple background and gold script, which has undergone minor changes in the ninety years since it was introduced. In 1924 a one-pound box was introduced, and by the mid 1930s the Cadbury's Milk Tray assortment was outselling all its competitors.
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