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Könyv címe:

University Students' Perceptions and Usage Behaviour of Mobile Media

LAP LAMBERT Academic Publishing (25.09.2017 )

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ISBN-13:

978-620-2-05203-0

ISBN-10:
6202052031
EAN:
9786202052030
Könyv nyelve:
angol
Ismertető:
The book Mobile Media provides much exploration on how technologies are adopted, perceived and used in Nigeria society, with university students as a focus of investigation. Evidence from the qualitative and quantitative research paradigms revealed significant usage potentialities of mobile media technologies suggesting that Nigeria as a developing society is benefiting from the advanced technologies of the developed societies. The eight (8) chapters in the book is well researched, with complimentary works of other researchers in mobile media around the world. The book is therefore useful to academics and researchers in the field of media and communication, social media researchers, students, media practitioners, communication policy makers and lovers of media and communication.
Kiadó:
LAP LAMBERT Academic Publishing
Weboldal:
https://www.lap-publishing.com/
Szerezte:
Oghogho Uyi Osazee-Odia
Oldalszám:
300
Kiadja:
25.09.2017
Raktárkészlet:
Raktáron
Kategória:
Média, kommunikáció
Ár:
74,90 €
Kulcsszavak:
Nigeria, Social capital, university students, Social Construction of Technology, Fiske Paradigm of Sociality, mixed methods, Mobile Media, qualitative, Smartphones, statistical applications, feature phones, Digital Network Society Theory, focus group interviews, quantitative survey, Social Media Sites

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