Buchcover von Strategic Management Text & Cases
Buchtitel:

Strategic Management Text & Cases

A Gulf Perspective

LAP LAMBERT Academic Publishing (17.03.2012 )

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ISBN-13:

978-3-8484-0849-8

ISBN-10:
384840849X
EAN:
9783848408498
Buchsprache:
Englisch
Klappentext:
Strategic Management Text & Cases - A GULF Perspective covers fundamentals of strategic management in an easy and lucid manner. The flag of the Gulf Co-operation Council which represents the Arab oil states of Saudi Arabia, Bahrain, Qatar, Kuwait, Oman and the UAE - commonly referred as GULF is the cover. Designed for graduate and masters level students to learn principal concepts and major practical issues with simple language to enhance understanding even to students whose first language may not be English is the aim. There are eight conceptual chapters and twenty case studies. After Introduction, chapter one is Strategy - Today and Tomorrow, two covers Strategic Planning Process and three is Strategy Tools. Four and five delve with Strategy Formulation, and Strategic Implementation. Chapter six is challenges in Strategic Management, seven is Strategic Management and Globalization and chapter eight is Innovations and Global Organizations. The next part is Case Method and Cases. Taking into account the cultural sensitivity, the cases given are from GULF countries or from organizations with strong presence in GULF to facilitate better learning and contextual understanding.
Verlag:
LAP LAMBERT Academic Publishing
Webseite:
https://www.lap-publishing.com/
von (Autor):
Neeta Baporikar
Seitenanzahl:
320
Veröffentlicht am:
17.03.2012
Lagerbestand:
Lieferbar
Kategorie:
Betriebswirtschaft
Preis:
79,00 €
Stichworte:
strategy, Management, Strategic, Global, perspective, Gulf, Cases

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